This ad from December 28, 1901 shows us that after-Christmas sales are nothing new. They may not have featured shoppers pummeling each other to get to the markdowns on the furs listed in this advertisement in this Holyoke, Massachusetts store. Or even at Johnson's Bookstore below in Springfield (well known to generations of western Massachusetts shoppers) for their marked down books.
But for 4-cent children's books -- it might just be well worth knocking your fellow shoppers to the floor.
Nah. I guess not.
We know there was less disposable income in those days for the average folk. Perhaps that bred civility. Let's hope it may do the same for us in the long run.
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